PR Friendly

Summary: I'm Alison Bayne, the editor of the Mumtopia blog, a role I combine with being a mother of two, an eco-worrier, home-maker, and a carpenter's mate. As we live on one income, I am extremely resourceful and this Make Do and Mend attitude is reflected in my fascination for the Home Front.

The main strength of my blog is that it is down-to-earth and at the same time, uplifting. Instead of being full of my daily gripes and moans, Mumtopia is full of things that are positive, things that work, things that'll make life better.

Benefits to Companies and Advertisers:
• Positive take on life, not always found on Mum blogs!
• Focus on what works for mums, what makes life easier, better, cheaper, simpler
• Mixture of practical, down-to-earth tips and uplifting, inspirational content

Focus:
Learning from the past
Living well on a budget
Make Do and Mend

Content: Readers come to Mumtopia to find how they can make their lives easier and better, to read posts they can relate to, and to be entertained and informed.  They also come to take part in giveaways, find special offers, and get free stuff.

Press: I have been quoted at The Confident Mom. I have also been featured in several blog hops in 2013 – The Breezy Birdie, EcoKids, Poor and Gluten Free, Hope in Every Season and Farmgirl Friday and hosted a blog hop with The Breezy Birdie, The Creative HomeAcre and Little Homestead on a Hill. 

Audience
1400 Unique Visitors (per month)
10,000 Page Views (per month)
Readers are typically from the US and UK, and aged 34-45.

Social Media Footprint
Google Friend Connect/ Google +: 100 followers
Pinterest: 77 followers
All posts, including reviews and giveaways, are shared on google+, pinterest, and via blog hops and other social media.

I'm always on the look out for things that make life easier, better, or cheaper for mums, so if you have a product or service that my readership needs to know about please do email
me. (mumtopia @ hotmail. co. uk) Alternatively, please use contact form in bottom right sidebar.



Perhaps my readers' panel members could review your product, and I could run a giveaway alongside it. I could write a feature about your product or service and we could arrange a special offer for my readers, for example.  

Companies I’ve worked with recently in this manner include: 
Hillarys Blinds
MySupermarket
It's often worth considering running a competition or a giveaway alongside any feature I write, as the response and interest is always far greater and therefore better for you. 

Adverts/ Sponsored posts
I'm also happy to consider advertising or sponsorship - please email me for my advertising rates. For a purely sponsored post, with no product to review, please contact me with your budget, deadline, requirements and word count.

Terms for Product Features, Reviews and Giveaways


I will gladly feature or review your product, service, company or website – given the following conditions:

I would like 1 set of your product{s} for review or to be featured within an article on the blog

I would like at least 1 set of your product{s} for the giveaway

The giveaway must have a value of at least £20 or $30, although I can be flexible on this.

The product will be retained by me after the review

I will only feature, review and give away products that are relevant to the blog and its readership.


I will post the review, giveaway, and links to your site via my blog, Pinterest and other social media, including blog hops, to give you maximum exposure.

I reserve the right not to review or feature received products on the blog.

Thank you for your interest and I look forward to working with you.

Alison Bayne
Editor, Mumtopia. 

All data is correct at time of publication (10th September 2013)
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